Anita Dongre innate flair for style and design enables her to create collection after collection But more importantly, her designs voice the taste of the new age 21st century Indian woman. Known as the designer who embodies empathy in her creations, i...t is her understanding of the uniqueness of each woman’s own beauty, grace, body and the pulse of a woman’s desires, ambitions, dreams and sensuality that inspires her to create her fashion which ensures that every Indian woman finds her complimentary fashion statement.Despite the fact that her identity is with her brand AND, it is by no means her only greatest achievement.One success followed the next – quick on AND’s success trail came the launch of her signature, premium label that carries with it, her reputation and name.
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